About Jeanette Ortiz
Jeanette Ortiz is a dynamic professional who seamlessly transitions between her roles as a social media influencer, project manager, and innovation strategist.
Her journey showcases a remarkable depth of expertise, from optimizing email campaigns for revenue growth to spearheading brand repositioning strategies and fostering innovation through digitalization and emerging technologies. With a keen understanding of consumer behavior cultivated through her influential content creation and live streaming endeavors, Jeanette brings a unique perspective to her corporate leadership roles, such as her tenure at Samsung, where she orchestrated impactful marketing CRM operations.
Beyond her corporate engagements, Jeanette's consultancy work with startups like Invisawear demonstrates her agility and adaptability in identifying strategic market opportunities and fostering partnerships. Her academic background, including an MBA from Hult International Business School and a Bachelor of Arts in Psychology from California State University, Bakersfield, further enriches her diverse skill set.
With experience ranging from social work to sales management, including roles at Big 5 Sporting Goods and Sunglass Hut, Jeanette is a well-rounded professional who excels in leadership, innovation design, business strategy, and client relationship management. Her dedication, hard work, and ability to navigate various professional landscapes make her a formidable force in any endeavor she undertakes.
My Favorite Projects
THE FUTURE OF IN-FLIGHT ENTERTAINMENT
In this project, we explored the diverse motivations, concerns, and behavioral patterns displayed by passengers throughout their flight experience. Through the analysis of these aspects, we developed a comprehensive understanding to serve as the foundation of our innovation roadmap. This roadmap is meticulously crafted to ensure our client remains at the forefront of in-flight entertainment, ready to provide experiences that seamlessly align with the evolving preferences and expectations of travelers.
INCENTIVISED INTRAPRENEURSHIP
In this project, we developed a digital community channel formed on a corporate platform (Yammer) to promote engagement and facilitate collaboration around global sustainability and recycling initiatives. This platform serves as a hub for incentivized intrapreneurship within our global recycling community, encouraging employees to innovate and collaborate with other lines of business and different regions towards sustainable solutions.
jeanyrox.com